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Informative Articles

How To Choose The Best Domain Name
In this article we are going to look at the thought process you should go thru to choose your domain name. First of all let's define what a domain name is. A unique name that represents each computer on the Internet. (Some machines do have...
How To Survive A Small Business Setback
> (NC)-Business ups and downs are a part of an entrepreneur's life. But sometimes the downs can reach the point where they seriously threaten the survival of your business. Many factors can contribute to business difficulties. You may...
The Affiliate Model – How To Make Money As An Affiliate
Affiliate programs are a very easy and effective way to make money on the Internet right? so how do they work? Essentially, affiliate programs are a way that you can promote other people’s products and get paid a commission for promoting...
The REAL Secret to Success
I used to see a chiropractor who handed out a little leaflet entitled “Dr. Hickman’s Guide to Success in Business.” It was very nice, had his picture on the front and was professionally printed. On the inside it said, “Get a job and go to work...
Why Small Businesses Fail (or Fail to Thrive)
Tammy, a skilled and gifted horticulturist, called me to discuss what she needed to know to start her own florist and landscaping business. She had been in the horticulture industry for 10 years and was incredibly skilled at working with flowers...
 
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Three Planning Myths

Are you -- like 70% of business owners -- working without a plan? Here are three myths that need to be dispelled about strategic planning for small business.

1. It has to be formal -- Not so. The value of a strategic plan for your small business is in putting the ideas on paper, creating action steps that will get you where you want to go and implementing those action steps.

2. I'm too small -- Not so. Even a one-person business can benefit from a strategic plan. A strategic plan can help you make decisions about time management and budget. Use your strategic plan to help you determine whether to attend an


event or advertise in a publication. It's a check and balance tool.

3. A strategic plan is like a ball and chain -- Not so. It's your plan. Too many business owners feel like once it's on paper, it can't be changed. Wrong! It should be an active document that gets reviewed and updated at least monthly, if not weekly. You're the business owner, you wrote it, you know what's happening in your market -- adjust as necessary.

Denise O'Berry helps small business owners take action to grow their business. Find out more at http://www.whatspossible.com